Why and When To Use Stock Photography and When to Use Bespoke
Good photos and graphics can attract new clients, encourage them to want to stay on your site for longer, and therefore galvanize them to make contact or to buy something from you.
Read MoreGoogle adwords enhanced campaigns
Reaching people at the right time on the right device. Enhanced campaigns are a relatively new feature of Google adwords, that allows advertising with context. In other words, based on the context that the person is in, i.e their location, the device they are using, or the time of day.
Read MoreDoes Print Material Still Work in The Digital Age?
In today’s Digital Age, many businesses are shying away from printed material in a bid to cut their costs and reduce their carbon footprint. Beautifully presented, expensively printed, detailed brochures and marketing pieces are being relinquished in favour of digital presentations, blogs and YouTube videos. Is there any place in the 21st Century for printed material?
Read MoreBasic On-Page SEO Tips - Part One
There are lots of different factors which Google takes into account in terms of your SEO, and most of these can be split into two categories – on-page and off-page. Off-page includes links into your site from other sites, as well as your social presence and online authority. This has become ever-more important in Google’s eyes, as it seeks to show its users the most relevant content related to what they are searching for.
Read MoreFacebook Graph Search: How to Promote Your Business
After the announcement by Mark Zuckerberg, that he plans to tackle Google head on with Facebook Graph Search, certain questions will arise for many business owners, and chief among them will be, ‘What is the best way for my business to be found?’
Read MoreWhat's under the hood
Two weeks ago we launched our new website, bringing much praise, which we are eternally grateful for. Since the launch some people have been asking us about the design, and also why we took the approach we did. So we thought it would be a good idea to explain how and what led us to the website we now have.
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